Privacy Policy

At Bash, we respect your privacy and are committed to protecting your personal information.

This Privacy Policy explains how Bash collects, uses, stores and protects your personal information when you visit our website, create an account, place an order, contact us, or otherwise interact with us.

By using our website, you acknowledge that you have read and understood this Privacy Policy.

1. Information We Collect

We may collect personal information that you voluntarily provide to us when you:

Create an account on our website
Place an order
Subscribe to our newsletter or marketing communications
Contact our customer service team
Participate in our promotions, events, giveaways or campaigns
Submit a review, feedback or other content
Interact with us through social media or other communication channels

Depending on how you interact with us, the information we may collect includes:

Full name
Email address
Telephone number
Billing and shipping address
Account and login information
Order and purchase history
Payment and transaction information
Information you provide when contacting our customer service team
Marketing and communication preferences
Any other information you voluntarily provide to us

When you browse our website, we may also automatically collect certain technical information, such as your IP address, browser type, device information, pages visited and information about how you interact with our website. This may be collected through cookies and similar technologies.

2. How We Use Your Information

We collect and use your personal information for purposes including:

Processing and fulfilling your orders
Arranging delivery and providing order updates
Processing payments and preventing fraudulent transactions
Managing your customer account
Responding to enquiries and providing customer support
Improving our website, products and shopping experience
Understanding how customers use our website
Sending order-related and service communications
Sending marketing communications, promotions and updates where you have chosen to receive them
Organising and administering events, campaigns, contests and other activities
Maintaining business records
Complying with applicable laws and legal obligations
Protecting the security and integrity of our website and business

We will only use your personal information for purposes that are reasonably necessary for our business operations and the services we provide to you.

3. Marketing Communications

If you choose to subscribe to our marketing communications, we may use your email address or other contact information to send you:

New collection launches
Promotions and special offers
Events and campaigns
Brand news and updates
Other content that we believe may be relevant to you

You may unsubscribe from marketing communications at any time by clicking the “unsubscribe” link in our marketing emails or by contacting us directly.

Please note that even if you opt out of marketing communications, we may still send you essential service-related communications, such as order confirmations, delivery updates or information relating to your purchases.

4. Payment Information

Payments made through our website are processed through third-party payment providers.

We do not intentionally store your complete credit or debit card details on our own systems. Payment information may be collected and processed directly by the relevant payment provider in accordance with its own privacy policy and security practices.

For more information about how your payment information is handled, please refer to the privacy policy of the payment provider used for your transaction.

5. Sharing Your Information

We do not sell your personal information.

We may disclose or provide access to your personal information to trusted third parties where reasonably necessary to operate our business and provide our services to you.

These third parties may include:

Shopify, which provides the e-commerce platform used to operate our online store
Payment processors and payment service providers
Shipping, courier and logistics providers
Website hosting, technology and IT service providers
Marketing, email and customer communication platforms
Analytics and advertising service providers
Customer service and support providers
Professional advisers, such as accountants, auditors and legal advisers
Government authorities or regulatory bodies where disclosure is required by law

These service providers may only receive information reasonably necessary for them to perform their services or where disclosure is otherwise permitted or required by law.

Some of these service providers may process information outside Malaysia. Where personal information is transferred outside Malaysia, we will take reasonable steps to ensure that it is handled in accordance with applicable data protection requirements.

6. Cookies and Similar Technologies

Our website uses cookies and similar technologies to help us operate our website, remember your preferences, understand how visitors use our website and improve your shopping experience.

Cookies may also be used to help us measure the effectiveness of our marketing and advertising activities.

You can adjust your browser settings to refuse or restrict cookies. However, disabling certain cookies may affect the functionality of our website and your shopping experience.

7. Data Security

We take reasonable and appropriate measures to protect your personal information from unauthorised access, collection, use, disclosure, alteration or destruction.

However, no method of transmission or storage over the Internet can be guaranteed to be completely secure. While we take reasonable steps to protect your information, we cannot guarantee the absolute security of information transmitted to or through our website.

8. Retention of Personal Information

We retain personal information only for as long as reasonably necessary to fulfil the purposes for which it was collected, including providing our services, maintaining business and transaction records, resolving disputes and complying with legal, accounting and regulatory obligations.

When personal information is no longer required, we will take reasonable steps to securely delete, destroy or anonymise it where appropriate.

9. Accessing and Updating Your Information

You may request access to, or correction of, personal information that we hold about you.

If you believe that any of your personal information is inaccurate, incomplete or outdated, please contact us and we will take reasonable steps to update or correct it.

You may also contact us if you have questions about how your personal information is collected or used.

10. Third-Party Websites and Services

Our website may contain links to third-party websites, social media platforms or services that are not operated by Bash.

If you choose to interact with these third parties, your information may be collected and processed according to their respective privacy policies. We are not responsible for the privacy practices or content of third-party websites or services.

11. Children's Privacy

Our website is intended for a general audience and is not specifically directed at children.

We do not knowingly collect personal information from children where such collection is prohibited by applicable law.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our business, website, technology, services or applicable legal requirements.

Any updated version will be published on this page with the “Last updated” date revised accordingly.

We encourage you to review this page periodically to stay informed about how we handle your personal information.

13. Contact Us

If you have any questions, requests or concerns regarding this Privacy Policy or how we handle your personal information, please contact us through the contact details provided on our website.

Bash Apparel Sdn. Bhd.
Email: hello@bashclothing.co

We will make reasonable efforts to respond to your request within a reasonable period and in accordance with applicable laws.